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What is SIAL Montréal?
Introduction
History
Statistics
Introduction
SIAL: Salon International de l'ALimentation is the International Food Trade Show
SIAL Montréal is an annual international exhibition that brings together 600 to 700 exhibitors from the world agrifood industry over a period of three days to:
- meet with North American decision-makers
- assert their company's reputation
- develop export markets
- launch new products or new product lines
- position their product
- revive their sales network
- find trade, industrial or financial partners
Each year, the exhibition welcomes between 13,000 and 14,000 visits from professionals.
SIAL Montreal visitors by segment
Exhibitors offer products from 17 predetermined categories:
- Alcoholic beverages
- Non-alcoholic beverages
- Deli and cured meats
- Canned goods
- Grocery
- Delicatessen items
- Produce
- Ingredients and additives
- Organic products
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- Products from the sea
- Diet products, dietary supplements
and children's food items
- Dairy products and eggs
- Sweets, cookies and bakery products
- Frozen foods
- Food service products
- Meat and offal
- Fresh poultry and game
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History
In 2001, several organizations joined forces to create a SIAL that was specific to the North American marketplace and located in Montreal:
- The Quebec Food Retailers Association
(A.D.A.Q.)
- Agri-Food Export Group, Quebec-Canada
(formerly the Quebec Agri-Food Export Club)
- the Exposium Group
(with SOPEXA are the owners of SIAL throughout the world)
The exhibition was then held every two years.
In 2007, SIAL Montréal became an annual event enabling clients of the exhibition, exhibitors and visitors alike, to stay attuned to the ebb and flow of the market and of prospective business opportunities.
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Statistics
North American Marketplace
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More than 435 million consumers for NAFTA countries:
Canada, USA, Mexico
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130 billion dollars in Canada for the food industry as a whole
SIAL Montréal 2007 Overview
- Total Exhibition Area
- 200,000 sq.ft.
- 3 special events with media coverage:
Olive d'Or Contest,
Trends and Innovations,
Agora Nutrition
- Visitors
- 13,372 visits over three days
- 81 countries represented
- Visitors from all over Canada, especially Quebec,
Ontario, British Columbia and Alberta
- Representatives from key American markets:
New York, New England, California, Mid Atlantic States, Florida...
- Exhibitors
- 608 exhibitors
- 58% of exhibitors are from Canada
- 42% of exhibitors come from 34 other countries
- 13 international pavilions:
- Austria
- Argentina
- Brazil
- China
- Egypt
- United States
- France
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- Italy
- Morocco
- Mexico
- Pakistan
- Russia
- Tunisia
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Experience the 2007 SIAL Montreal again, simply click HERE.
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